Click on a beer glass for more information
Den Hoorn is The Horn in flemish, still present on the current logo. In 1708 Sébastien Artois began the success story and in 1926 The brand Stella-Artois was launched as a festive beer, named after the Christmas star (Stella-Star in latin) which again is still present on the logo.
Some of the Brewery's Range
Artois Bock - Launched in May 2005, withdrawn with the launch of Eiken Artois in January 2008
Peeterman Artois - Launched in August 2006 withdrawn in December 2008
Eiken Artois - Launched in January 2008 and withdrawn in December 2008
Stella Artois Black - Launched in 2010
Stella Artois Cidre - Launched in 2011
Loburg - Launched in 1977 as a "premium" variation on Stella Artois
Over the years the brand identity is updated and re-launched with subtle changes, a change of Logo or a new font.
Sometimes this brand update is done by the new owners after a brewery has been sold, other times just to give the brand a fresh new look on the ever growing market.
Below are some notes to help identify some of these changes and an aid to reference the year of the glass.
small A inside star
2000 to 2006
2006 to 2016
2016 to Date
A Stella beer mat
Picked up from a local pub February 2019